Detail of : Brunswick Corporation- Digital Marketing Analyst Job Opening in Mettawa
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Digital Marketing Analyst
Brunswick is looking for a talented and experienced Digital Marketing Analyst. This highly visible role in the corporate Digital Marketing Center of Excellence (CoE) will contribute to the success of Brunswick’s multiple brand websites and mobile apps by implementing analytics tracking, analyzing the data and providing actionable business insights.
Data blending, modeling and visualization in Power BI
Provide data-driven insights on the complete customer lifecycle, identifying points of friction and have a voice in recommended solutions
Maintain Key Performance Indicators (KPIs) for all levels, from executive dashboards through detailed reports
Analyze marketing data using Adobe Analytics and Google Analytics to provide customer insights to support data-driven business decisions
Apply user session tracking for improved User Experience (UX) insights
Maintain awareness of competitive information and industry trends to provide context of website performance
Work with Brunswick’s Advanced Analytics team to enable predictive and prescriptive analytics
At least one year of professional experience (or equivalent) involving data mining, analysis, and reporting
Working knowledge of statistical concepts that impact the accuracy of data analysis (for example: significance testing, sampling methodologies, and using sample weights)
Experience reviewing, cleaning, and structuring data for analysis; experience with advanced analytical techniques, such as regression and cluster analysis, a significant plus
Proficient with Python, SQL and familiarity with other programming languages a plus
Data visualization experience in Power BI a significant plus
Extreme attention to detail and a passion for using data to inform and influence
Strong written and oral communication skills and ability to effectively convey complex and data-related concepts to a variety of technical and non-technical audiences
Excellent time management and organizational skills
High degree of flexibility and maturity, with the ability to work independently and collaboratively with others at varying levels of seniority within and outside the organization
Entrepreneurial spirit with the desire to work in an innovative, fast-paced environment
We are the people behind life’s passions.
Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact our support team at: email@example.com or 866-278-6942 .
Equal Opportunity Employer: Minorities/Women/Protected Veterans/Disabled
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For further information, please refer official source from Brunswick Corporation on following link below. To find out where you fit in, please visit :
All applications are appreciated and will be treated confidentially.
Only short-listed candidates will receive responses.
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